One of my favorite video games for Nintendo (almost 20 years ago) was called "Skate or die". It was a skateboarding game with the premise: if you fail to win the competition, you are out. Basically, DO or DIE.
I know what you're what your thinking..."ok, mike, how can you tie a skateboarding video game to a blog about the lessons learned from starting a business."
Well, I will try...
I think there comes a time in any man/woman's conquest where two words enter a person's vocabulary.
"Do or die".
I love that phrase.
Some people live by it. Some people ignore it.
You see, nothing stands still. Especially when time, energy, money, and the dream is fleeting. And if you are ever going to see that finish line, there comes a moment where you only have 2 choices.
While getting this company off the ground, there were many things we did not want to do. And we still do.
Whether it be: Extra side jobs, Changing Directions or Sacrificing the stuff we would have taken for granted, there are many things.
But it was all done to buy one more day. Maybe that would be all we would need.
If we didn't, we would be out.
August 21st. It's do or die.
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