Mike Fallat

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Co-founder of GoNextWorld,llc. Adventure Seeker. Dog lover. Social Distortion Fan. Movie buff. Hockey connoisseur. Entrepreneur.

Thursday, November 1, 2012

Let them know...





As we enter November, we are changing gears again.  I can already feel the heart beat a little faster..in a good way.  Today, I  met at Summit Computer Networks HQ in cranberry to cover a few things, including what needs to be done in the next 42 days.  Not only are we clearing things up in regards to the Business Management APP, but we are clearing the noise in relation to the reports too.

As a business, wouldn't it be nice to decipher and categorize different types of shoppers?  Then, only advertise to shoppers that are considered your Best Customers?  Or just the customers that come once a year?  or even people that have never been to your business?

Preparing to be a global company means there cannot be an interruption in service...ever.  That means a wall of redundancies must be in place.  Sync tools need to be built once we have multiple servers in different parts of the state.  What really opened my eyes was the advertising path we are taking.

Later today, the advertising conversation will jump to center stage as the sales team unites.

The next 42 days...anything but boring...



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