change is good...

This past week was a major pivot in the Next World.  Since we now have an APP that a business can download directly onto their Point of Sale station or computer, we no longer will need to install any hardware in each business.  No more terminals, no more wires, no more calls regarding bad card readers.  The removal process has already commenced and the APP is currently on 14 of our 40 some participating businesses.  This is the first step towards the real beginning - CARD-LESS.

Did you hear me butterfly?  I said card-less.  As for the HOW and the WHEN, well, as they say "Patience is a virtue."   Customers will be able to get rewarded and instantly use the rewards towards their next purchase without ever having to look into their wallet and realize they forgot their Next World card on top of the washer/dryer.

Example - Sally Jesse Raphael buys a dinner at Ruggers Pub, pays for the meal, and then get rewarded with a percentage of that sale in Next World Bucks.  Sally Jesse Raphael then walks down to Delanie's Coffee 5 minutes later.  While she is in line to buy coffee, she goes on her phone, types in GoNextWorld.com, and buys $5.00 towards any food/drink at Delanie's using her rewards she just got from Rugger's Pub.  The Delanie's clerk has an APP that says who bought what via GoNextWorld.com.  Therefore, Sally Jesse Raphael just has to say her name to redeem for the Coffee.

The End Result:

She supported Ruggers, increasing their bottom line and increasing her enjoyment of life.
She got free food and drink to Delanies, increasing Delanie's bottom line (they still get paid for it) and increasing her enjoyment of life.
Ruggers and Delanie's is able to see what zip code and age and time of the people shopping at their business - this will show if their current advertising strategies are working at all.

Our old system could not have this "Live" feel.  That is the beauty of change.  We will be constantly adapting, constantly evolving, constantly testing.  We are counting on the customers and the businesses to give us the feedback we need to make our product better.  We never want the feedback to end and we will reward those who do stand up and actually say what they want from us.  (Except if they ask for my old G.I. Joes)

Perfection is truly unattainable.  But...we are gonna try to get pretty damn close.